Mumbai: Tata Motors on 18th August announced its rollout of the 1000th Nexon EV from its Pune plant. The company achieved this milestone in just over six month after the commercial launch of the vehicle, portraying a rapid growth in both interest and demand for EVs in India. With the announcement, Tata Motors also reaffirmed its leading position in the electric car segment in India with a market share of 62% in Q1 FY 21.
Launched in January 2020, the Nexon EV compact SUV is the second all-electric model in Tata’s portfolio after the Tigor EV compact sedan. Positive response from the market and an incline towards sustainable and e-mobility led Tata Motors to achieve this feat.
Based on the company’s best-selling Nexon compact SUV, the Nexon EV comes with a long range of 312 Km on a single charge, which makes it a highly attractive proposition for personal vehicle segments. Designed to offer thrilling, connected drive experience with zero emissions and at an attractive price, Tata’s Nexon EV has created a unique benchmark in its category.
Speaking on the occasion, Shailesh Chandra, President – Passenger Vehicle Business, Tata Motors Ltd. said, “Acceptance of EVs is accelerating fast, and we are seeing growing interest in it from all parts of the country. The rollout of the 1000th Nexon EV in a short time span, despite the challenges of Covid-19, reflects the rising interest of personal segment buyers in EVs. Tata Motors will continue to innovate and develop comprehensive sustainable mobility solutions meeting global standards. EVs are the future and as the industry leader, we are committed to make them desirable and a mainstream choice for the customers.”
To popularise the Nexon EV, and electric vehicles as such, in India, Tata Motors recently launched a novel EV Subscription model, ideal for customers preferring ‘usership’ over ownership in the rapidly growing era of shared economy and e-mobility.
Further to prove useful as an end-end service provider and to accelerate the adoption of EVs in India, Tata Motors also introduced an e-mobility ecosystem ‘Tata uniEVerse’. It will closely leverage the strengths and experience of other companies under the Tata Conglomerate to create a viable EV environment. Powered by Tata uniEVerse, consumers will have access to a suite of e-mobility offerings including charging solutions, innovative retail experiences and easy financing options.
Contemplating on the company’s future plans, Tata Motors had earlier confirmed to add four more all-electric models to its fleet over the span of next two years, including the Altroz EV premium hatchback.